Shree Rama Multi-tech Limited Kalol, Gandhinagar, Gujarat

Flexible packaging, Miniature Packs, Carry Home Packs – these have been the buzzwords in today's competitive market scenario. More and more companies have been opting for flexible packaging these days in order to reach a wider horizon of customers. These laminates not only improve shelf life of the material, but also maintain aroma, impart better look to the pack as well as make it economical.Any flexible packaging material - in the technical understanding - is known by the number of layers and combination of material which has been used in. Different materials are combined to have the advantage of properties of those materials. E.g. LDPE is generally used for its sealing properties, AluminumNylon may be used for barrier properties, Polyester may be used for better surface printing properties, etc.

Packaging in innovative containers. "Advertising moves people to products. Selling moves products to people". In this competitive world, direct advertisement is linked not only by developed but also by developing countries. This demands excellent presentation, innovative packaging, and versatility and reuse a � human weakness. Varying designs and peculiarities make containers catchy, impressive and the product a hot cake sale. Our aim is to understand customer requirements and fulfill their needs and desire for an extraordinary packaging.

Only disposable packaging offers most the hygienic, convenient, aesthetic, cost effective and safe-to-carry facilities. Disposable cups are offered in variety of paper and plastic containers for hot or cold beverages, dairy and other products. Cups are most ideal for use by vending machine operators fast food restaurants: pre-packed consumer products such as ice cream, eatables, etc.

Attractive packaging creates the first impression of a product on a consumer's mind. Packaging creates a brand image. Product identity and enlarges the consumer base. Multilayer film gives flexibility, a smooth feeling and maintains the product quality. It is ideal for packaging products like edible oils, processed foods, fish, tea, coffee, spices, motor oil and grease, water and numerous other solid and liquid items.

The recent years have ushered in an era of modernization and intense competition in the industrial world; Advertising and marketing efforts have acquired a new meaning. In this scenario, packaging and presentation are of the utmost concern and importance. Multilayer tubes combine advanced packaging features externally and internally to give the product a different and attractive image. Externally, the tube remains flexible, smooth and soft at any stage of use. At the same time, it stresses product character that makes it ideal for all dentifrices, cosmetics, pharmaceuticals, food and other products that demand best packaging.