Consumer Research Services

Consumer Research Services

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Information, innovation, and the ability to be proactive as well as responsive to the marketplace are the keys to success and survival in the highly competitive arena of consumer goods. Success means a return on investment – whether one is making decisions about the direction of an established brand or introducing a new product or line extension.

Consumer Research Services

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ACT: It is 6-7 times more expensive to acquire a new customer than it is to keep a current one. You cannot persuade anyone that they want or need to buy what you are offering, unless you clearly understand what it is your customers really want. Which is where we come in… We are consumer experts that can bring alive the consumer opinion from the pile of data and can conduct research amongst all possible target groups as required by the client productservice. Whether you are a brand manager looking to understand your target customer segments, or simply need a consumer survey to help generate content or PR, our experienced research team will work with you at every step of the way to make the process as simple as possible. We take the time to understand all of your needs – from your objectives, to your action plans from the research, to also your timelines & budget. Our research reports are non-templated and are written with the entire audience in mind, and in simple non-research language so that non-research professionals can consume and work ahead with it. Giving strategic recommendations is a way of life for us, along with giving you ongoing support for the life of your research data.

Consumer Research Services

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