content marketing service
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Developing an extra-ordinary content marketing idea doesn’t get materialized overnight. Even the most dashing content can bite the dust before it spread it’s wings if you do not have an attractive strategy to follow. This is what we can do for you: Plan your strategy It may feel easy, but you’d be amazed how recurrently a content marketing strategy goes undocumented. Simply to pen down your stuff makes you more often complete the goals, rationalize your budget, and convert the overall strategy very lucid. Define goals and shortcomings Randomly investing into content marketing without any set aims and prescribed line of action leads to counter productiveness. We help you to judge what you expect from your content for say whether you expect page visits, sign-ups or sales etc. We are always there to guide you with your limitations in reaching your final destination. Segregate Target Audience “What sector of audience you want to target” it is simply a not acceptable answer to our question “I want to target everyone.” Frankly it is impossible to reach everyone and convert everyone on this planet. We help you to determine and it’s our job to determine whom you should target. Certain factors like age range, income, gender, and a whole rainbow of enumeration can be classified into variety of audience groups that you can target with different serves from your content marketing strategy. Generate a channel plan It is history when being on twitter itself did everything for you across the globe. Times have changed, and endless content channels are now available for binary (digital) marketing and strategic planning. Judging out which channel to send content through (Facebook, a blog, a TV commercial, an e-mail, instagram, linkedin) is equally as important as the exercise of content drafting. It’s important to define which channels will work best for your content.
Serach Engine Marketing Service
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Effective seo is what you need for first page rankings, more traffic & enhanced sales. We have a team of expert seo consultants who carve a great seo strategy with a blend of social signals & content marketing efforts. From on page & off page optimization to placing your owned media & content links in an appropriate position, we make your site completely seo friendly for higher engagement, more shares & valuable earned media as well. Our team also monitors analytics & keeps up well with the latest google algorithm updates & guidelines to offer intelligent online marketing services.
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pay per click advertising services
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Before going to this topic lets understand first the terminology that will be used in the topic CPC (Cost Per Click) – CPC or cost per click is the amount of money advertiser is willing to spend when a user clicks on his ad. CPM ( Cost Per Thousand Impression) – CPM bidding is the bidding in which the advertisers pay not for click but only when his advertisement is seen. It can be on search engines and also on users websites. CPA (Cost Per Action ) – Cost Per Action is the amount advertiser is willing to spend when a particular conversion is achieved. Whether it is filling form, or selling item, or downloading something. The desired conversion has to be defined by the advertiser when the campaign is created. Unlike CPC , Advertiser don’t pay just for click on his ad but when his conversion is achieved. Landing Pages :- Landing pages are the pages of the website which the user will reach when he will click on the website. Landing pages are important in creating campaign because if your keyword is Pink marble and the landing page is Green Marble than your quality score will depreceate. Quality Score :- Quality Score is calculated by search engine on the basis of the relevancy of website to ad, landing pages and how much useful it is to user after reaching the website. A good quality score can save you lots of bucks while creating campaigns. Ad Score :- Ad Score is calculated by search engine on basis of which the placement and position of ad is defined. The formula will be explained in the remaining topic Click Through Rate :- Click through rate is the amount of the clicks received by the advertiser divided by number of impression it actually had. For example on a certain keyword of Green Marble , if the impression on the search engine were 1000 and total clicks were 500, than CTR would be 0.5
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